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What Does a Demand Generation Manager Do? (And How to Become One)

CXL

This behavior has marketers pledging to up their demand generation budgets. In this article, you’ll learn about how a demand generation manager benefits an organization and which qualities they need to fuel your sales pipeline. What is a demand generation manager and why do they matter? But isn’t that the role of any marketer?

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Looking ahead: 9 predictions for social media marketers in 2021 and beyond

Sprout Social

This year also confirmed just how important social media marketers are—and the many hats they’re expected to wear. When they aren’t creating content or managing communities, social marketers serve as a brand’s first-line of defense against trolls and critics when brands make a misstep. You’ll embrace a more strategic role.

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How social listening benefits your organization at four levels

Sprout Social

While some of the chatter will be irrelevant, there are countless conversations that marketers would be wise to tap into. Because the truth is, an effective marketing strategy relies on consumer voices and insights. The Social Media Manager. Social media managers are the closest to their brand’s audience. For instance….

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