Use Insider

MAY 14, 2024

Retention vs. acquisition marketing: What’s the difference? While they’re both marketing strategies, retention marketing, and acquisition marketing have entirely different objectives—among a few other notable differences. After all, you can’t retain customers if you don’t attract them in the first place.

Customer loyalty 52

Customer loyalty Marketing Strategy Customer Acquisition Marketing 52

DIY Marketers

JANUARY 5, 2023

That evaluation experience stays with you, creates a sense of anxiety, and, even when you’re done with getting report cards, some other evaluation is there to take their place. Plus, you can use CPA to compare the efficiency of different marketing channels and make data-driven decisions about where to allocate your budget.

Non-Profit 76

Non-Profit Marketing Marketers User-Generated 76

Unbounce

JULY 14, 2023

And as a place for us to get started, I see opportunities in, lead scoring, sorting, categorization at scale, data hygiene exercises, working with unstructured qualitative data that is historically a nightmare to try and automate off of. So we’re pretty excited that we’re at that place.

Transform 52

Transform Marketing Marketers CRM 52

Unbounce

JULY 14, 2023

And as a place for us to get started, I see opportunities in, lead scoring, sorting, categorization at scale, data hygiene exercises, working with unstructured qualitative data that is historically a nightmare to try and automate off of. So we’re pretty excited that we’re at that place.

Transform 52

Transform Marketing Marketers CRM 52