Martech

AUGUST 8, 2023

Media buyers don’t know much about bid shading and it’s costing them $6.6 Bid shading is an optimization practice offered by publishers for programmatic advertising buyers as an alternative to first-price auctions, which are thought to tilt the advantage toward publishers. The post Bid shading costing advertisers $6.6

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Neil Patel

AUGUST 19, 2021

Why Should Certified Public Accountants Advertise Their Services? If you don’t have a digital presence, you’re leaving money on the table and creating a barrier between you and your potential clients. Shopping online isn’t only for eCommerce businesses.

SEO 145

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Bannerflow

DECEMBER 8, 2021

Being on the pulse of online advertising trends could be crucial as we move into 2022, recent findings have suggested. According to Statista , digital buyers have been increasing year-on-year worldwide between 2014 and 2021. The biggest online advertising trends for 2022: Cookie alternatives – will a winner emerge?

Advertising 98

Advertising Advertisers Retail Digital Buyers 98

Hubspot Marketing

MAY 9, 2019

From finding your voice to paid advertising, Brian Peters (Digital Marketing Strategist at Buffer) walks through his process for custom social strategies. The courses have been designed to help you level up your expertise with video advertising on Twitter, so that you and your clients can succeed. Email Marketing Courses.

Finance 145

Finance Inbound Marketing eCommerce Non-Profit 145

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