Analytics Partner Marketing Transform 
Martech
JULY 17, 2024
Marketing must drive the transition from problem-market fit to product-market fit. A marketing VP’s dilemma In 2022, Emma was the confident VP of Marketing for a thriving SaaS analytics platform. By addressing shared challenges head-on, Emma can transform her team into a driving force of the GTM strategy.
The CMO Survey
APRIL 19, 2019
This challenge holds regardless of company size, sector, or industry among the 323 marketing leaders completing the survey. We suspect looming economic uncertainty, increased competition, and the opportunities/threats associated with digital transformation lie at the heart of this challenge. Marketers are investing in their brands.
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Customers.ai
JANUARY 17, 2024
At the heart of it, we are seeing 10 key trends in 2024: Loss of Cookies Privacy & Data Changes Email Constraints Purpose-Driven Marketing Generative AI & Content Creation Video Content is Still Here AI-Based Personalization Advanced Data Analytics Agile Marketing Partnership Marketing Let’s dive a bit deeper into each of these trends.
CXL
JUNE 2, 2022
Alignment with sales ops, field marketing, customer marketing, and the sales dev team is a non-negotiable for Snowflake. “We We needed to make sure that when you see an ABM campaign, it’s reflective of not only sales input, but also product marketing, partner marketing, field marketing, and our SDRs.
Hootsuite
APRIL 3, 2023
Source: Vans on Facebook Influencer and partner marketing can help you: Reach a new, highly targeted audience. Whether it’s a personal anecdote about building your business or a customer testimonial about their transformation, vulnerable storytelling can bring in massive engagement. Network in your industry. Try it free today.
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