Hubspot Marketing

AUGUST 16, 2017

You have to create a cultural phenomenon and then constantly nurture it to keep it fresh," MasterCard CMO Raja Rajamannar told Dan. And nostalgia marketing like that can be a powerful tool. What better way to reflect your success than on a premium automobile?". 7) BMW: "Designed for Driving Pleasure".

Branding 145

Branding Food Automobile Advertisers 145

Duct Tape Marketing

DECEMBER 26, 2022

Jacqueline Lieberman (04:03): Well, I mean, I think, so taking insurance just for an example, I mean, so that's, that's a tough, that's a tough market to be in, right? We're not talking about automobiles that people look forward to having that purchase when the, when the time comes. It's called the Marketing Strategy Assessment.

CMO 96

CMO Automobile Shipping Communications 96

Duct Tape Marketing

JUNE 29, 2022

Jacqueline Lieberman (04:11): Well, I mean, I think so taking insurance, just for an example, I mean, so that's, that's a tough, that's a tough market to be in. We're not talking about automobiles that people look forward to having that purchase when the, when the time comes. It's called the marketing strategy assessment.

Branding 71

Branding Shipping CMO Automobile 71