Vroooom! 3 Ways Consumer Marketers Can Accelerate Growth in a Multi-Channel World
Adobe Experience Cloud Blog
SEPTEMBER 14, 2015
For example, one report from management consulting firm McKinsey showed that for an average automobile purchase there are now as little as 1.6 This is reflective of the challenge for marketing luxury consumer products across the board, where customers are now on multiple channels such as social, web, mobile, and email.
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