This site uses cookies to improve your experience. By viewing our content, you are accepting the use of cookies. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country we will assume you are from the United States. View our privacy policy and terms of use.

Remove B2C Remove Management Remove Shopper Market Related Topics
Product Marketing Millennials Customer Journey CMO Product Branding Digital Marketing Advertising Shoppers Retail More Related Topics >
article thumbnail

Merkle raises its commerce game: Tuesday’s daily brief

Martech

JULY 13, 2021

She recently restructured her organization to reflect a more formal omnichannel approach and to ensure a consistent brand experience across pre-purchase, digital engagement and shopper marketing, and post-purchase behavior. We pivoted and started to learn more about third-party services. Read more here. Why we care.

Shopper Market 119
Shopper Market Millennials Shoppers Shipping 119
article thumbnail

How Home Depot and Kroger use RMN to improve shoppers’ ad experience

Martech

APRIL 20, 2023

Personalized precision with customers Supermarket chain Kroger is another major retailer with a robust RMN, called Kroger Precision Marketing (KPM). KPM is managed under a wholly-owned subsidiary, 84.51˚. The common denominator is data science,” said Brian Spencer, KPM’s marketing director. “We

Shoppers 102
Shoppers Retail Customer Journey Shopper Market 102
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

 

Stay Connected

Join 192,000+ Insiders by signing up for our newsletter

About
About
Editions
Editions
Topics
LinkedIn Twitter
Powered by Aggregage | Terms and Conditions | Your California Rights and Privacy Policy
© Aggregage 2024