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A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday

Sprout Social

While much of todays content skews commercial, nonprofits have a unique opportunity to return social media to its roots: building community, inspiring action and amplifying human stories. In fact, nonprofit social media marketing can both drive meaningful engagement and deliver on goals like reach, donations and volunteer sign-ups.

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Rhonda Hughes on Enterprise Content That Creates Value, Not Noise

Animalz blog

For content marketers in complex organizations, Rhonda’s practical advice like building internal content libraries and letting teams experiment offers a clear path to drive both creativity and business results. How does that tell me something that is actionable and not just, ‘Hey, I marketed that thing more’?” (00:09)

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CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Content Marketing Institute

Some of the best inspirational and engaging content comes from unexpected places. Starbucks inspires with multichannel Upstander series ( February 2017 ). An ex-convict determined to keep other women from returning to prison has helped hundreds start new lives. hejhejnatalya Click To Tweet.

B2C
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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. Enter digital marketing — in other words, any form of online marketing.

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19 Amazing Examples of the Best Brands on Social Media

Marketing Insider Group

The best part? Slack also shares inspirational quotes and customer stories to keep users at the center of their brand story. Never shying away from supporting worthy social causes, Nike knows how to engage the crowd and inspire millions by highlighting different athletes and cultures all over the world. Image Source: Chegg 5.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. Let’s explore! CTAs that just click.

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27 Ecommerce Landing Page Examples to Maximize Sales in 2020

Unbounce

It’s a great example of how ecommerce marketers can break the mold of “traditional” product landing pages to show customers the details they actually want to see. This brand is—in part—about lifestyle. Take a look at these hand-picked ecommerce landing page examples to make 2020 your best-selling year yet. Example #1: LIV Watches.