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8 Google Shopping Ad Strategies That'll Drive Sales

Hubspot Marketing

In 2019, there were 263 million digital buyers in the U.S. million online buyers. Google shopping ads, the ads that appear on the search engine results page when someone is searching for a product, can be confusing to set up. However, it's important to note that you can't choose which keywords your product shows up for.

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Online Shopping Behavior Trends

Neil Patel

It’s obvious that digital shopping is here to stay (which accelerated during the pandemic). But it will take a little more for your brand to stay relevant in a shopper’s wallet. To influence online shopping behavior in your favor, you have to prompt buyers to act. A consumer may act when provided a reason to.

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10 Customer Experiences You Need To Deliver Today

Marketing Insider Group

You can claim victory by way of this competitive differentiation war by offering the lowest prices or providing a superior, surprising and spectacular customer experience! You may win the price battle, but that is only a short-term solution. Customer experience is your customer’s perceptions of his or her relationship with your brand.

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The A to Z Guide to Content Marketing for Distributors

Marketing Insider Group

Content marketing for distributors is a way to engage these multiple audiences at once while growing your brand visibility. Content should be created to increase visibility with both groups and any others that are relevant to your specific brand. Like every other industry in the world, supply chains are becoming increasingly digital.