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20 Snapchat Demographics That Matter to Marketers in 2022

Hootsuite

Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. So if your brand targets Gen Z audiences, Snapchat should definitely be on your radar. Snapchat ads have the potential to reach 9% of the world’s population.

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9 Important Twitter Trends to Watch For in 2020

Hootsuite

The magnitude and importance of the Black Lives Matter movement has raised the stakes for social activism. Brands that opt out of participation are noticed for their silence. For brands that opt in, simply taking a stand is no longer enough. Consumers and activists want to see brands take action. Thank you. + Hot topics?

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Real Estate SEO: Ultimate Guide to Improve Search

Neil Patel

Successful real estate agents use social media to build their brands, vet their prospects, interact on forums, and respond to DMs. Househunters are turning to social media , too. Free up the time you need to run your business while they focus on creating a successful plan. Go virtual.

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The lean social team: How Sprout powers efficiency for social marketers and proves their ROI

Sprout Social

And yet social media managers, who could definitely use more hands to juggle their many responsibilities, are often a team of one. Essentially, social media managers flying solo must be human Swiss Army knives to successfully plan, create, schedule and report on social content.