Martech

DECEMBER 14, 2023

As each day passes, customer acquisition costs rise while the likelihood of winning the deal diminishes. They offer a CRM solution to healthcare institutions and pharmaceutical companies. Most CRMs have such a default option, ensuring important to-dos don’t slip through the cracks. Sales isn’t easy.

Pharmaceutical 79

Pharmaceutical CRM Customer Acquisition Communications 79

Martech

DECEMBER 1, 2023

There are two extremes when it comes to driving better customer acquisition results: Expanding the team, hiring more salespeople or business development representatives (BDRs). But strategically, cost-effective acquisition isn’t about spending less or increasing the team. Cutting down costs on marketing and advertising.

Customer Acquisition 90

Customer Acquisition Customer CRM Pharmaceutical 90

Search Engine Land

SEPTEMBER 12, 2023

New customer acquisition and brand exclusions Performance Max has long since allowed advertisers to target net new revenue by bidding higher for new acquisitions, and it recently began rolling out brand exclusions to better control when your ads show for branded queries. Keep an eye on things while working behind the scenes.

eCommerce 138

eCommerce Retail User-Generated Advertising 138