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How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

Whether you're just starting out with content marketing or you've been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it's up-to-date, innovative, and engaging for your prospects and customers – no matter when or how they intend to buy. Run a content audit.

eBook 145
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How-To Guide on Building a B2B Content Marketing Strategy

Rock Content

If so, you need a great B2B content marketing strategy. You must speak business to business (B2B) while placing your content where key stakeholders will see it early and often. Miss the mark and your marketing approach may fail to resonate with business stakeholders, allowing your competitors to swoop in and land the sale.

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How to Create a Global Content Marketing Strategy

Rock Content

Content Marketing is a powerful approach to expand your business’s organic reach, attracting potential consumers, and starting their journey in the sales funnel. Through blog posts, ebooks, and several other formats, you can deliver the right message to educate the public about your brand and solutions.

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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. And inform your marketing strategies and product offerings. Google Analytics also helps with market research. And how you can use them to create an effective small business marketing plan.

PR 104
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Crafting an Effective Go-to-Market Strategy for Sustainable Growth

Rock Content

In summary, your GTM strategy should encompass: Target audience profiles A comprehensive marketing plan A well-crafted distribution and sales strategy. Go-to-Market Strategy Essentials As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals.

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Crafting an Effective Go-to-Market Strategy for Sustainable Growth

Rock Content

In summary, your GTM strategy should encompass: Target audience profiles A comprehensive marketing plan A well-crafted distribution and sales strategy. The Essentials of a Go-to-Market Strategy As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals.

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Content Mapping 101: The Template You Need to Personalize Your Marketing

Hubspot Marketing

Download a content map template. To help you brainstorm and map out content ideas for targeting specific segments of your audience, we've created a new free template resource: The Content Marketing Planning Template. Download Your Free Template Now.

Price 145