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Embracing AI in marketing: Trends, tools and tactics for success Over the past few months, we’ve delved deep into the world of AI-powered content creation, exploring everything from text generators to visual content tools. Here’s a roadmap to help you navigate the AI-powered future of marketing.
Scale your conversationalmarketing. Unfortunately, fielding questions and conversing in real-time isn’t always scalable — especially with a small team. Conversationalmarketing and chatbots are some of the oldest uses of AI in B2B marketing, but that doesn’t mean they’re outdated.
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Markettrends: What are the latest developments in your industry? Performance Reviews: Conduct regular performance reviews with individual reps to: Provide feedback Set goals Recognize achievements Sales Forecasting: Use past data and markettrends to predict future sales performance. How are your competitors performing?
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