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How to Create a Marketing Playbook for Consistent Campaigns

CXL

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. On the flip side, inconsistency confuses consumers, limiting your chance to generate leads. A marketing playbook helps you achieve brand consistency across channels and campaigns.

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21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Hubspot Marketing

To support its brand positioning as trendy and fashionable, Target has paired with high-end fashion designers Rachel Comey, Victor Glemaud, Sandy Liang, and Nili Lotan to offer exclusive branded items for a limited time. Why Target Co-Branding Campaign Works. Image Source. Image Source. Why the Louis Vuitton Co-branding Campaign Works.

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57 common email marketing mistakes to avoid to boost click rate

Unbounce

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. billion email users (more than half the population of earth!), How to do it right: Familiarize yourself with email marketing regulations in your target markets. Updated on April 18, 2024.

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101 Landing Page Optimization Tips

Unbounce

He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. Understand the technical limitations of your audience Are they primarily iPhone users?

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5 Winning Strategies for Millennial Marketing

Duct Tape Marketing

It’s no secret that millennials — young adults between 18-34 — are a hugely sought-after market segment. Every generation has had its share of quirks, but millennials require a different touch when marketing to them. After all, this is the “me” generation we’re talking about.). Hold contests. Give Them a Say.

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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Lead generation is the number one challenge for marketers today. Tool-based marketing is popular because even simple interactive ideas can generate boatloads of qualified leads. Marketers could use it to research and prioritize new keywords in just a few minutes. Boom, lead generated. That final step?

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How to Promote Your Facebook Group

Neil Patel

Facebook has just under 3 billion active monthly users. billion of those users participate in Facebook Groups. Creating yo ur own group is an inexpensive and effective way to reach your target market. If the goal of your group is to generate leads for your business, your group should attract your ideal customers.

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