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ChatGPT versus Bard: Which AI Chatbot is Better for Marketing?

Businesses Grow

The Bard result is more of what I would have expected — how many people work in marketing, how much do they make, where is most of the employment? Test 6: Create a marketing plan Prompt: I am creating a marketing plan for an electric bike shop in Knoxville, Tennessee. Winner of Round 5: Bard by a lot.

Gen Z 145
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How To Develop Buyer Personas: A Crash Course

Pam Didner

I’ve discovered that a persona is also essential for content planning, especially global content planning. Marketers, copywriters, designers, and even media planners need to have a solid handle on the purpose of what they’re building and, thus, must possess a strong understanding of the target customers it will attract and serve.

Gen Z 50
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To Reach Today’s Buyer You Have To Market Your Culture (Not Your Product)

Marketing Insider Group

The attitudes and motivations of today’s consumers are a world apart from previous generations. While it used to be enough to have a great product and a solid marketing plan in place to achieve success, these days it’s more about how your brand is seen to the world. But now it’s an essential part of attracting consumers too.

Product 80
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO.