Sprout Social

MAY 7, 2025

The app is used by people of all ages, but Gen Z have notable expectations from WhatsApp and businesses. By emulating their approach and adding WhatsApp as an additional channel, you can cater your support to people who prefer a WhatsApp chat, like Gen Z. Tailor your message responses with more context.

Gen Z 70

Gen Z Marketers Marketing Logistics 70

CXL

MAY 27, 2022

Lead generation teams, for example, must be familiar with how demand generation attracts new audiences (i.e. Combining this knowledge with how well segments engage with types of content helps position higher-value content that generates worthy leads. Take sales CRM Pipedrive. Avoid taking a “spray and pray” approach.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Set Up

APRIL 16, 2024

There is no denying that Millennials and Gen Z have immense purchasing power. Even if they don’t have as much income compared to Gen X and Boomers yet, Millennials and Gen Z are spending. And the younger generations who are spending more happen to be into short form content. are under 40 ( Statista ).

Gen Z 59

Gen Z Millennials Shopper Market Shoppers 59