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What's a Competitive Analysis & How Do You Conduct One?

Hubspot Marketing

You could find some of this information by searching through your CRM and reaching out to those customers who mentioned they were considering your competitor. Ensure you're meeting competitive shipping costs. Did you know expensive shipping is the number one reason for cart abandonment ?

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From pixels to profits: How to sell digital products online

Unbounce

Selling physical products involves a whole host of responsibilities including inventory management, shipping, handling, and the occasional wrestling match with bubble wrap. The internet is a boundless marketplace where your creations can reach customers across the globe without the messiness of physical boundaries or shipping logistics.

Product 59
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The evolution of the marketing technologist: How martech roles have changed during the last 7 years

Martech

They provide technical and strategic support for marketing software tools, workflows and processes. What does a marketing technologist do ? Train and support marketing staff on using marketing technology products. Research and recommend new marketing technology products.

CMO 84
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The Power Of Digital Strategy In The Digital Age

Duct Tape Marketing

It's about trying to figure out where to point, you know, where to point the ship. John Jantsch (02:44): It's kinda like how you're gonna, you're marketing the market, right? A CRM can help, but not just any crm. HubSpot CRM is easy for everyone to use on day one, and it helps teams be more productive.

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

CXL

Demand generation meets this new market behavior and places much more emphasis on providing value before potential buyers ever see a sales message. You can then organize this data in a CRM to pick up on key words, like “podcast” or “colleague.”. Qualitative data isn’t impossible to measure.

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Why You Need To Humanize Your Brand

Duct Tape Marketing

8:26] What’s generally going on when a business calls in an outside brand strategist, what’s your process, and then what do you do to try to turn the ship? [12:28] 13:42] How often do you get the chance to go deeper than marketing? [14:58] This episode of the duct tape marketing podcast is brought to you by HubSpot.

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What It Means To Humanize A Brand (And How To Do It Well)

Duct Tape Marketing

8:26] What’s generally going on when a business calls in an outside brand strategist, what’s your process, and then what do you do to try to turn the ship? [12:28] 13:42] How often do you get the chance to go deeper than marketing? [14:58] And then what do you do to try to turn the ship? I mean, there's no coding.