Remove Customer Acquisition Remove Food Remove Performance Marketing
article thumbnail

Marketers must adapt to a changing world

Martech

For example, Chipotle’s customers used social media to complain about inconsistencies in portion sizes. Chipotle’s experience, four years ago with a food-poisoning crisis, almost certainly showed the company how to respond. Customers reward those who deliver real value and reject those who don’t.

article thumbnail

Are You Ready to Be a Fractional CMO?

Duct Tape Marketing

By designing journeys that customers ACTUALLY want to follow, your business can drive growth more effectively. [12:00] 12:00] Acquisition and Retention A fractional CMO should focus on both customer acquisition and retention. Alright, acquisition and retention.

CMO
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Three ways marketing leaders can build recession-proof CX strategies in 2023

Use Insider

Rising food prices, rents and mortgage payments, high energy costs, economic uncertainty, and the threat of job losses are all making people spend less in 2023. Customer acquisition costs are up 222% Even more important to digital marketers is the rise of customer acquisition costs (CACs).

article thumbnail

Are You Ready to Be a Fractional CMO?

Duct Tape Marketing

By designing journeys that customers ACTUALLY want to follow, your business can drive growth more effectively. [12:00] 12:00] Acquisition and Retention A fractional CMO should focus on both customer acquisition and retention. Alright, acquisition and retention.

CMO