Customer Acquisition Target Market Video Marketing 
Vertical Response
JUNE 23, 2024
Understanding the Concept of Target Audience A target audience is a specific group characterized by behavior and specific demographics, which is narrower than the target market representing the general consumer base a company aims to sell to. Frequently Asked Questions What is a target audience?
Hubspot Marketing
MARCH 21, 2024
Construction companies swooped in and launched targeted marketing campaigns. Our yearly business recap shows the construction industry saw decreases in customer acquisition metrics. Despite these challenges, now is the best time to double down on your construction company's marketing efforts.
Backlinko
MAY 14, 2024
A buyer persona is a detailed profile of an ideal customer that helps you better understand and relate to your target audience. It includes your customers’ demographics, behavior patterns, motivations, and goals. Use Semrush’s free Buyer Persona tool to create personas for your target market.
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