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Singles Day Marketing: Double Down for the Big Double Eleven

Use Insider

This presents marketers with a never-seen-before opportunity to implement mobile-first strategies that are complemented by smart cross-channel customer journeys. Design immersive, delightful mobile experiences to enhance the customer journey and product discovery. What’s in it for brands? Insider can help.

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Why Building an Email List is Important in 2023

Sachs Marketing Group

By building an email list, you’re investing in a lifelong business asset that boosts customer loyalty, enhances your marketing ROI, and facilitates a personalized customer journey, leading to increased sales and business growth. In this article, you’ll discover why building an email list is important.

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7 Examples of Effective Cross-selling (and Why They Work)

CXL

Consistency creates familiarity, which builds trust , increases customer loyalty, and boosts revenues by up to 20%. It ensures every customer sees the right messaging at every stage, from curious visitor to loyal customer. Don’t reserve personalization for existing customers and those you have data on.

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57 common email marketing mistakes to avoid to boost click rate

Unbounce

Sending emails is powerful for marketers because it’s a versatile tool that can promote products and services, foster customer loyalty, and drive conversions. Emails are great for engaging customers at every stage of the buyer journey. What are their interests, challenges, and aspirations? Great, but how many more?

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Customer Journey Mapping Best Practice Guide. A Brandwatch report on Customer Loyalty has found US and UK social media users were most likely to publicly advocate for a brand on price and/or value for money than any other purchase driver over the course of 2020.