Adobe Experience Cloud Blog
JUNE 11, 2021
Recognizing an individual who shares his or her expertise to help peers or colleagues succeed in digital transformation and customer experience management initiatives. Glenn Watson, Ego Pharmaceuticals. Jess Kao, F5. Catherine Kum-Seun, Home Depot Canada. The Analyzer. Pitney Bowes. RS Components. RS Components. The Architect.
Adobe Experience Cloud Blog
JUNE 11, 2021
Recognizing an individual who shares his or her expertise to help peers or colleagues succeed in digital transformation and customer experience management initiatives. Glenn Watson, Ego Pharmaceuticals. Jess Kao, F5. Catherine Kum-Seun, Home Depot Canada. The Analyzer. Pitney Bowes. RS Components. RS Components. The Architect.
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Martech
MARCH 30, 2022
First, the company did some initial benchmarking “in terms of our digital maturity relative to the pharmaceutical industry, but also looking at the pharmaceutical industry relative to other verticals like retail and financial services,” she said. . Read next: Breaking down the digital transformation of today’s customer journeys.
Adobe Experience Cloud Blog
FEBRUARY 17, 2015
Author: Chandar Pattabhiram The right message delivered at the right time over the right channel to the right customer is the goal of every marketer. But for many marketers, this goal has been more of a utopian dream than actually realizable given the proliferation of channels and the complexity of customer journeys.
Search Engine Land
SEPTEMBER 12, 2023
Performance Max is a full-funnel campaign, so it will find people it thinks are likely to convert based on all those millions of data signals – and it will then pull them down the customer journey. This is probably Performance Max’s biggest advantage. Special case: Regulated industries Disclaimer: This is informed speculation.
Marketing Insider Group
JULY 13, 2020
MarTech solutions assist with tracking and measurement of results and the management of customer journeys to deliver smooth omnichannel experience s. The Keenfolks helps global FMCG brands and Pharmaceutical companies to outpace the speed of the consumer and overcome digital uncertainty through a new category: Digital Gap Management®.
Marketing Insider Group
APRIL 20, 2020
As a vital component of your content marketing strategy, your email newsletter can serve as the next step along the customer journey for those people interested enough in your blog content to subscribe. Let’s say that you’re a pharmaceutical company, and you’ve come up with a new cure for an emerging disease.
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