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8 proven retention marketing strategies to boost customer loyalty

Use Insider

Reactivate your inactive users Sure, keeping your best customers happy is a key part of retention marketing. The right marketing automation platforms will help you reach out to idle customers with targeted offers, personalized content, or exclusive deals to rekindle their interest and bring them back to your business.

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B2C marketing automation: The tools, tactics and prerequisites for success

Martech

Software for B2C marketing automation There are a number of marketing automation platforms available to marketers, including applications from all of the big names in martech. Here’s a sampling of marketing automation solutions that are popular with B2C marketers in particular.

B2C 101
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Streamline Growth for Your Shopify Store With Growmatik’s Shopify Integration

GrowMatik

Running an ecommerce store requires not only a lot of effort in the operational, logistics, and other aspects, but also a lot that you should do to improve your customers’ experience. Your marketing campaigns play an important role in forming a good experience for your customers.

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Best CDP for eCommerce: How it works, benefits, and examples

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What is an eCommerce CDP ? Similar to regular CDPs , eCommerce CDPs are solutions designed to take customer data scattered across disparate sources and bring it together in one place. This helps online merchants who also have brick-and-mortar stores deliver consistent customer experiences across both touchpoints.

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Best eCommerce Personalization Software: Top 7 Tools in 2023

Use Insider

Before diving in, note that the first six options are robust personalization platforms for companies with lots of website traffic and existing customers. The last one is more suitable for smaller eCommerce businesses. to create accurate profiles of your visitors and customers.

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The omnichannel CX solution making marketing manageable: Meet Insider’s Arcitect

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A competitive edge: Brands that master omnichannel marketing gain a competitive advantage by offering a comprehensive and reliable customer experience (we’ve just seen the stats to prove it). It] worked extremely well in helping us engage our shoppers on different channels across the customer journey.

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Personalized marketing: What it is, benefits & real-life examples

Use Insider

Personalizing customers’ experiences shows that you understand their preferences and interests. Higher customer loyalty, retention, and lifetime value (LTV). For a deeper look at Architect’s capabilities, check out our guide on the top marketing automation platforms across different categories. Social proof.