Martech

MAY 13, 2022

As such, it’s primarily marketers who use the tools involved with running mobile campaigns. This is a relatively new technology that’s been gaining traction in the last few years as mobile devices become more widespread. Mobile push notifications built into loyalty apps alert customers about offers, content, and product updates.

Transform 121

Transform Gen Z Shoppers Retail 121

Adobe Experience Cloud Blog

OCTOBER 1, 2013

This is especially true for the Millennials (aka Gen Y). At 76 million strong in the US alone, Millennials are the largest generational market since the Baby Boomers. It’s easy to lose sight of mobile’s larger strategic role in our engagement with prospects and customers. On ‘found time.’

Millennials 134

Millennials User-Generated Thought Leadership Marketing 134

Marketing Insider Group

OCTOBER 13, 2020

No department understands the need for change like marketing does. We’ve been forced to adopt new technology, upskill like crazy, reshuffle positions and create new roles to manage content marketing, social media marketing, and marketing analytics. Marketing has already gone through the ring of fire.

Gen Z 142

Gen Z Millennials CMO Marketing 142