Rock Content

AUGUST 25, 2023

Define Your Target Audience As with all good marketing plans, you must define your target audience. Then, perform B2B market research to figure out their: Key stakeholders Pain points Current solutions Business goals Use the data to build a buyer persona for each type of business you’ll serve.

Marketing Strategy 52

Marketing Strategy Whitepaper Content Marketing B2C 52

Rock Content

SEPTEMBER 20, 2023

Go-to-Market Strategy Essentials As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals. The core elements of a GTM strategy include market research, product positioning, and customer engagement. Market research involves identifying your ideal customer and market.

Marketing Strategy 73

Marketing Strategy Customer loyalty Key Performance Indicator Marketing 73

Rock Content

SEPTEMBER 20, 2023

The Essentials of a Go-to-Market Strategy As we said before, a GTM strategy serves as a roadmap to align various aspects of the business toward common goals. The core elements of a GTM strategy include market research, product positioning, and customer engagement. Monitor these KPIs and adjust your strategy when warranted.

Marketing Strategy 52

Marketing Strategy Key Performance Indicator Customer loyalty Marketing 52

Hubspot Marketing

MAY 30, 2022

And then we suddenly find ourselves in the real world, only to realize that numbers do play a pivotal role in what we do — especially in digital marketing. The essential KPI tracker, shown above, takes the metrics your marketing team has agreed to track and describes them in more detail. Sales Excel Templates.

Key Performance Indicator 145

Key Performance Indicator Marketing Marketers SEO 145

Hubspot Marketing

MAY 8, 2023

Knowing exactly who you're making content for is a foundational understanding marketers need. Marketers can conduct more thorough market research to gather data on their target audience to gain a more concise understanding. Measuring the success of marketing campaigns.

Market Research 131

Market Research Gen Z Key Performance Indicator Millennials 131

Rock Content

FEBRUARY 12, 2024

Key elements of content distribution include: Research: Brand managers and marketers need to understand the lay of the land before they can dive right in and get to work. Tasks like keyword research, competition research, and market research are part of understanding target audiences and current trends.

Key Performance Indicator 79

Key Performance Indicator eBook Market Research Shoppers 79

Exposure Ninja

OCTOBER 16, 2023

Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. Outbound Marketing Outbound marketing is where you make first contact with consumers.

PR 52

PR Marketing Marketers User-Generated 52