eBook Education Thought Leadership Video Marketing 
Hubspot Marketing
MAY 26, 2023
Content offers, like ebooks, can convert your existing traffic and even attract new traffic. However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource.
Calvyn Lee Blog
DECEMBER 3, 2023
So how do you get your offering in front of the right people and educate them on why you’re the best solution? And content marketing provides exceptional leverage. Some of the content marketing tactics I’ll outline shortly can generate leads indefinitely with minimal ongoing input.
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Adobe Experience Cloud Blog
SEPTEMBER 15, 2014
If you’re actively seeking out opportunities to integrate video into your core business processes, here’s how you can also produce measurable results. Align Video Marketing with Your Funnel. For this purpose, use short videos distributed as widely as possible. Cheat Sheet for Top-of-the-Funnel-Video Strategy.
Adobe Experience Cloud Blog
FEBRUARY 25, 2019
Video marketing has other benefits beyond distribution and traffic generation. Introduce yourself: You can also use video to introduce your brand. Education: Are you an expert or thought leader in your field? Use video to educate your audience on key and trending topics. With over 1.9
Exposure Ninja
JULY 5, 2023
A well-crafted content marketing strategy is the cornerstone of an effective B2B marketing campaign. Example: A marketing automation software provider publishes case studies detailing how their platform has helped clients streamline their marketing efforts and boost lead generation.
Marketing Insider Group
FEBRUARY 2, 2021
Using standalone platforms like LinkedIn or Instagram for marketing may not pay off as well as a killer content marketing strategy that includes weekly blogging, quarterly ebooks, and SEO. Thought leadership. Content marketing is best for: Lead generation. Video Marketing. Case studies.
Adobe Experience Cloud Blog
NOVEMBER 16, 2016
Last week, I had the opportunity to attend Vidyard’s Video Marketing Summit to learn about the latest and greatest in creative content, video analytics, and digital marketing technologies. If you’ve been keeping track of key trends, you know that video is now an essential part of any content marketing strategy.
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