Adobe Experience Cloud Blog

APRIL 23, 2012

The B2B marketer that takes the time to know and understand the challenges their prospects face has a better chance of creating content that’s relevant. Don’t be afraid to ask prospective customers directly what they’re looking for in a product – social media has made informal market research like this a breeze.

Whitepaper 113

Whitepaper Inbound Marketing eBook Outbound Marketing 113

Rock Content

MARCH 30, 2020

Creating it requires a careful work that includes market research, customer data that you already have, and even some assumptions. Once you build your persona’s profile and describe its characteristics in detail, you will be able to understand your audience and address your marketing efforts to the right people.

CRM 53

CRM eBook Customer Journey Whitepaper 53

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. This approach has become increasingly crucial in our interconnected world.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Hubspot Marketing

JANUARY 7, 2024

SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too. Email Marketing Email as a marketing medium may seem more traditional, but email's impact is still strong.

Copywriting 101

Copywriting CMO PR Social Media Marketing 101

Marketing Insider Group

DECEMBER 8, 2020

Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. Gmail ads allow you to target your Google Ads campaign to people who have received emails from your competitor. Ramp Up Your Video Marketing.

User-Generated 141

User-Generated CRM Marketing Marketers 141

Rock Content

JULY 13, 2023

This content will cover the following topics: Download this post by entering your email below Do not worry, we do not spam. Creating it requires careful work that includes market research, customer data that you already have, and even some assumptions. If you do so, your email marketing strategy will be more effective.

CRM 84

CRM eBook Communications B2C 84

Backlinko

MAY 14, 2024

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. And inform your marketing strategies and product offerings. Google Analytics also helps with market research. Like white papers and case studies. Like age, gender, and location.

PR 103

PR Customer loyalty User-Generated Marketing 103