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The Ultimate Guide to Digital Marketing in 2025: Predictions from Our Elite Coaches

Digital Marketer

Monique Morrison I think with the onset of AI and how quickly it’s transforming and its capabilities, we will see that as the biggest trend. Renée Badakian AI-powered personalization is going to fundamentally change digital marketing and transform the customer journey experience. Dave Albano RPA—it’s going to transform businesses.

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12 Best Practices for Using Content in Your Growth Strategy

Marketing Insider Group

Even Snapchat seems more promising with Millennials and Gen Z spending an average of 50 minutes per day on the platform. You can publish high-quality content much more frequently if you transform it into multiple formats. Instead, suggest a relevant eBook or email list that matches their stage of the buyer’s journey.

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Repurposing content: How to extend the life of your content assets

Search Engine Land

Conversely, you can aggregate several related blog posts into an ebook or a comprehensive guide, providing a deeper dive into a topic your audience cares about. Change the format Transforming content into different formats can help reach different segments of your audience.

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1 video, 47 uses: Maximizing your Instagram content

Sprout Social

Transform data in your video into a carousel “data report.”. If your brand has a younger Gen Z and millennial audience, leveraging Snapchat for business could give your vertical video content another place to reach your target audience. Here are creative ways to repurpose Instagram videos as carousels: 3. Quote posts.

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19 Content Marketing Best Practices to Propel Your Growth

Marketing Insider Group

Even Snapchat seems more promising with Millennials and Gen Z spending an average of 50 minutes per day on the platform. You can publish high-quality content much more frequently if you transform it into multiple formats. Instead, suggest a relevant eBook or email list that matches their stage of the buyer’s journey.

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Word of Mouth Marketing: Why You Should Give Special Attention to This Strategy

Rock Content

If word of mouth marketing was useful before the digital transformation , it is now part of any company’s best practices. Besides, Millennials and Gen Z are used to doing detailed online research on anything they are willing to buy. Social media adds an extra layer.

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10 A/B testing examples and case studies to inspire your next test

Unbounce

Grene’s mini cart transformation is a perfect reminder that sometimes, it’s the little things that count the most. Vestiaire Collective , a second-hand luxury fashion platform, faced the challenge of capturing the elusive Gen Z demographic on TikTok while promoting their new direct shopping feature. The cherry on top?