Girl Power Marketing

FEBRUARY 1, 2023

Long-form information, such as blogs, eBooks, and white papers, is crucial to your SEO efforts and necessary for providing the education buyers need to make purchasing decisions. Those days are gone, with new generations of shoppers looking for brands willing to interact with them in real-time.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Hubspot Marketing

JANUARY 10, 2024

For example, if you find that a certain line of products perform really well among millennials, pull images of them into a carousel ad and use it to retarget customers. For example, you might use retargeting to send a list of contacts that have downloaded an ebook and invite them to sign up for a free trial of your product.

User-Generated 107

User-Generated Advertising Advertisers Product 107

Econsultancy

MARCH 4, 2022

The study, which surveyed 1,001 Irish consumers in November 2021, found that the average annual spend by Irish shoppers on websites within the Republic of Ireland rose from 357€ in 2020 to 503€ in 2021, an increase of 41%. Certain donation categories have seen a particularly large rise in interest from online shoppers.

eCommerce 98

eCommerce Retail Non-Profit Shoppers 98

Marketing Insider Group

FEBRUARY 5, 2024

DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. Salesforce Research) Image Source: HubSpot 3 in 4 American shoppers say customer experience is the deciding factor when choosing between competing brands. trillion by 2026. Adobe Analytics) 96.9

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Marketing Insider Group

MARCH 28, 2024

The Personalized Homepage As shoppers become more tech savvy, their shopping experience expectations have increased. You can also drive shoppers to make more purchases by actually showing what other customers are doing on your online store. Content upgrades are additional resources, such as an ebook, within a blog post.

eCommerce 79

eCommerce Shoppers User-Generated Promotion 79

Marketing Insider Group

SEPTEMBER 14, 2020

HubSpot’s top lead magnet ebook was shared over 12,000 times in a year. Approximately 40% of millennials trust videos, and “half of those aged 18-34 admit that they would stop what they are doing to watch a new video.” The percentage of shoppers who trust family and friend advice over businesses is approximately 81%.

Digital Marketing 104

Digital Marketing Marketing Strategy B2C Marketing 104