Use Insider

NOVEMBER 29, 2024

The marketing industry moves fast. Blink and you might miss the next big trend. Because times change, and so do people’s preferences. What made audiences stop and say “wow” yesterday might just make them yawn today. Viral campaigns have probably been copied, rehashed, and worn thin by now. Originality fades fast when everyone’s doing the same thing.

Millennials

Backlinko

NOVEMBER 29, 2024

SEO analytics involves digging into your site’s data to see how it’s doing. You track metrics like traffic, rankings, and user behavior to figure out what’s working. And what’s not. Why do it? It helps you stop wasting time on activities that don’t work. And double down on what does. At Backlinko, SEO analytics is central to what we do. It’s a major reason we were able to grow the site to 645K organic sessions per month.

Analytics

illumin

NOVEMBER 29, 2024

Digital advertising has always grown and changed as technology evolves. With the continued development of artificial intelligence, digital advertising is seeing major shifts. AI has been front and center in minds and headlines through 2023 and 2024, with no signs of slowing down. The rise of platforms like ChatGPT and debates surrounding legal regulations have captured the imaginations of advertisers and audiences across the globe.

Advertisers

Vertical Response

NOVEMBER 29, 2024

Want to leverage AI in your email marketing campaign for better results? In this article, we’ll explore how AI can enhance personalization, optimize send times, and automate segmentation. Stay tuned for actionable strategies to boost your ROI and engagement. Key Takeaways AI transforms email marketing by enhancing personalization, optimizing send times, and automating segmentation for improved engagement and ROI.

Email Marketing

Speaker: Speakers:

Struggling to grow your B2B brand in an overcrowded market? Discover how partner marketing can transform your strategy, unlocking new opportunities for lead generation and ROI. What you'll gain: Craft collaborative campaigns that minimize conflicts and maximize ROI. Harness automation to streamline partner marketing efforts. Learn to gain and retain partner mind share with proven strategies.

Marketing Strategy

Hubspot Marketing

NOVEMBER 29, 2024

Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They’ve carefully researched the market and the problem they intend to solve — and now it’s time to let your product marketing manager work their magic. I hate to tell you this, but without marketing, your product (no matter how amazing it is) will never be found by the customers whose problems it would solve.

Product Marketing

Zumvu

NOVEMBER 29, 2024

Businesses, bloggers, and even entrepreneurs use websites to be on the fast lane of today's fast-paced digital world. WordPress dominates over 40% of worldwide sites, it is helping users create and maintain their site because of its flexibility and ease of usability.

Hubspot Marketing

NOVEMBER 29, 2024

I consider myself to be a good editor, but I only got to where I am today by practicing my editorial skills. Being a good editor is a muscle you have to practice. In this piece, I’ll go over how to improve your editing skills with 12 strategies I used (and still use) to edit more efficiently while maintaining the integrity of the original author's words.

Copywriting

Zumvu

NOVEMBER 29, 2024

Businesses, bloggers, and even entrepreneurs use websites to be on the fast lane of today's fast-paced digital world. WordPress dominates over 40% of worldwide sites, it is helping users create and maintain their site because of its flexibility and ease of usability.

Backlinko

NOVEMBER 29, 2024

Every day, over 7.5 million blog posts get published. But how many of them actually get read? With the average attention span of adults hovering at just over 8 seconds, it’s no surprise that many people don’t make it to the end of an article. But when you write an article, you’re looking to accomplish more than just catching attention. You want to create content that leads to real results.

SEO

Speaker: Karen Swim, APR

Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.

Zumvu

NOVEMBER 29, 2024

Whether you are a student or a content creator, you need to write correctly and compellingly. For years, Grammarly has dominated the market of grammar-checking tools, providing users with one seamless experience after another in improving writing.

Marketing