Remove en google-page-experience-ranking-signal
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Study: 31% of international websites contain hreflang errors

Search Engine Land

Put simply, more than one URL has been assigned to an individual language or region, sending confusing signals to search engines. Even if users find your webpage among those performing well, they will suffer poor user experience if they are served the incorrect version of the page.

SEO 86
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Why using AI to create YMYL experts is a REALLY bad idea

Search Engine Land

I clicked the link in her profile and it did not lead to a home page for a private GP practice. Instead, it was the About Us page of an ecommerce website selling… sex toys. A quick Google search led me to her name on half a dozen websites selling everything from CBD oils to vapes, gummies and vitamins. Doctor who?

PR 80
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10 Steps to Blend STAT Ranking Data with Site Performance Metrics

Moz

We all know that tactics that worked in 2020 won’t necessarily move the needle in 2021 as Core Web Vitals (CWV) and other signals shuffle to the front. I analyzed 50,000+ SERPs in the retail banking sector so I could make sense of the massive shifts in rankings and search behaviors during the lockdown period.

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How to Automate Pagespeed Insights For Multiple URLs using Google Sheets

Moz

Posted by James_McNulty Calculating individual page speed performance metrics can help you to understand how efficiently your site is running as a whole. One of the pain points in website performance optimization, however, is the lack of ability to easily run page speed performance evaluations en masse. Getting a Google API Key.

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7 Reasons Why Yandex Matters for SEO

Neil Patel

Just because you’ve optimized for Google doesn’t mean you’re fully optimized for Yandex. Think of Yandex as the Google of Russia. Don’t make the mistake of thinking that this is a Bing versus Google situation. Single-page applications developed in JavaScript aren’t pre-rendered or indexed by Yandex. Why does that matter?

SEO 99
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How Facebook Local Will Affect Local SEO

Adobe Experience Cloud Blog

It’s like Yelp if it factored your friends’ preferences into its ranking algorithm, and if it had the over 1 billion daily (and 2 billion monthly) user base of Facebook. On Facebook Local, businesses are ranked by their popularity among people Facebook users know, trust, and respect—not strangers or business owners posing as reviewers.

SEO 134