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Global Content Strategy: a Complete Guide in Creating Content Without Borders 

Scoop.it!

Content marketing’s an important component of any business marketing strategy. Content includes blogs, white papers, videos, and infographics. It’s a great way to reach customers online, so it’s no surprise 82% of marketers used content marketing in 2021. Image created by writer.

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Stories (Not Ads) Help Brands Connect With Millennials

Marketing Insider Group

That goal and how to reach it quickly and at scale makes today’s marketers sweat. I have found that content marketing is at the heart of both of those keys to success with this generation. They’re willing to engage and they know that when they do, it’s moving the moving the needle on marketers’ goals.

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Pre-Event Content: 5 Tips for Creating Excitement (and a Bit of FOMO)

Content Marketing Institute

For many, creating pre-event content to build excitement (and maybe a bit of FOMO [fear of missing out]) for our events is a hot topic. Regardless of your industry or region of the world, pre-event content is an important element for delivering on an amazing event experience.

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New Year, New Audience: 10 Essential Social Media Tactics to Get Your Content Seen

Adobe Experience Cloud Blog

Author: Sarah Quinn Do you spend a lot of time crafting the perfect piece of content, only to find that it barely generates any shares, let alone drive leads? As a fellow content marketer at a B2B company, this is hands down one of the most challenging things about my job. Get an outsider’s buy-in.

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Two Ways User-Generated Content Can Keep Your Brand Relevant

Duct Tape Marketing

Two Ways User-Generated Content Can Keep Your Brand Relevant written by Guest Post read more at Duct Tape Marketing. In today’s digital age of marketing, brands are focusing on User-Generated Content (UGC) campaigns to improve their web performance and increase organic responses.

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Social Media for Nonprofits: 11 Essential Tips for Success

Hootsuite

Social media marketing for nonprofits allows you to share your message on a global and local level. Anyone familiar with using social media for nonprofits knows there are both challenges and advantages. Organizations are often run by small teams and volunteers, with resources and budgets stretched thin. Promote awareness. Build communities.

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Unlocking link building budget with the right metrics

Kevin Indig

AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. Fast forward to today, the impact of backlinks on SEO has made space for content and user experience, but it’s still one of the most important factors in some verticals. The value of backlinks was undisputable!

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