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Pam also mentioned that post event – their Listly list “has been awesome for people to post what they blogged about from the event.” ” Jo Roberts is the Senior ProductMarketing Manager at MarketingProfs host of their awesome B2B Forum. This year’s event is September 18-19 in Las Vegas.
Click here to take the survey Identify the opportunity This first step is to identify the areas and specific marketing tasks that would benefit from generative AI. I recommend a good old-fashioned brainstorming session, where you list all tasks that are currently part of your team’s workflow. Productmarketing and strategy.
We were doing lead scoring before that became fashionable. We were nurturing before that became fashionable. I think the eventmarketers have been the ones who’ve had to change the most. And so I had these, I call them my baby bird salespeople with their mouths open saying, “Where are my leads?
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