Adobe Experience Cloud Blog

MAY 18, 2015

A report from Ascend2 found that 36% of companies that use marketing automation make limited use of the lead generation tools. Think of your marketing automation platform like it’s a video game. It’s time to level up and unlock all of the capabilities of your marketing automation platform.

Marketing Automation Platform 134

Marketing Automation Platform Thought Leadership Transform Manufacturing 134

Adobe Experience Cloud Blog

SEPTEMBER 14, 2015

These changes in the way people buy have affected the marketing landscape across the board, not just in automotive. With industries such as media, retail, finance, and education, the internet has changed the way people buy and has also led to increased levels of competition.

Automobile 134

Automobile Thought Leadership Marketing Automation Platform Finance 134

Adobe Experience Cloud Blog

FEBRUARY 1, 2016

Working with so many freelancers can become complicated, and it’s important for you to evaluate how much money is being spent vs. how much is being generated through your efforts. Without a centralized platform, you’re going to be lost. It also generates detailed reports so you know where you are in terms of your finances.

Management 91

Management Thought Leadership Logistics Finance 91

Rock Content

APRIL 27, 2020

Marketing Automation refers to the use of specific software for three purposes: streamline, automate, and measure marketing efforts and workflows. In this way, it’s possible to generate more agility to the staff and provide more qualified experiences to your consumer. Lead generation. billion by 2023.

CRM 61

CRM Customer Acquisition User-Generated Marketing 61

Unbounce

SEPTEMBER 19, 2023

So McKinsey just published their state of AI in 2023 , and their findings, fact not opinion, is that roughly a third of professionals in tech and communications and a quarter in business, including finance and legal, are regularly using Gen AI in their work. And it’s nothing compared to Google’s shares of users.

Copywriting 93

Copywriting SEO Price User-Generated 93

Martech

APRIL 30, 2024

This approach replaced their traditional, overly complex approach to lead scoring within their marketing automation platform. Dig deeper: Real-time customer data platforms: The promise and the reality Build your Customer 101 first A college 101-level course is an introductory course that focuses on the basics.

Customer 79

Customer User-Generated Finance Marketing Automation Platform 79

Content Marketing Institute

NOVEMBER 27, 2018

Brands earn $38 for every $1 they invest in email marketing programs, according to Email Marketing ROI: The Factors That Lead to Better Returns, a research report published by Litmus. In other words, brands generate a 3,800% ROI on email marketing. Brands generate 3,800% ROI on #email marketing via @litmusapp #research.

Email Marketing 91

Email Marketing CRM Real Estate Shipping 91