Remove Food Remove Gen Z Remove Social Media Marketing Remove Video Marketing
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Generation Alpha Characteristics That Marketers Need to Know

Spiralytics

Marketers must delve deep into the intricacies of the Gen Alpha mindset to effectively engage with this emerging demographic. What is Generation Alpha? Generation Alpha is the cohort born from 2010 to 2025 , succeeding Generation Z. Almost half of parents (43%) admit their children eat fast food weekly.

Gen Z 52
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TikTok users have post-holiday shopping plans

Martech

Food (58%) Apparel (55%) Tech or gaming (52%) Gaming. 61% of TikTok users plan to spend the same amount of time playing video games in the post-holiday period as during a typical week. 61% of TikTok users plan to spend the same amount of time playing video games in the post-holiday period as during a typical week. Categories.

Gen Z 113
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The 5 Types of Social Media and Pros & Cons of Each (Research)

Hubspot Marketing

Here’s an example of Facebook’s newsfeed: For those who want to dabble in video or graphics, these platforms could be a great place to test this new content. With the growth of video marketing, many have begun to launch more advanced features like Facebook Stories and Twitter’s live streams.

Gen Z 145
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Tiktok Marketing Trends

Calvyn Lee Blog

Still, as it continued to attract users and became the de facto search engine of Gen-Z, TikTok spent the last year strategically courting advertisers with new tools and integrations. Barring any huge hiccups, by the end of 2023, the platform’s relationship with marketers will have hit a new groove.

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Where do Shoppers Research Products? We Asked 300 Consumers [New Research]

Hubspot Marketing

Although Instagram ranked in third place in the poll above, you shouldn't disregard Instagram -- especially if you're targeting Gen-Z or millennials who make up the platform's primary audience. For years, Instagram's visual layout has made it a hot spot for influencer marketing.

Shoppers 124
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Engati) 76% of social media users have bought items they saw on social platforms. Forbes) 73% of marketers find social media to be effective for their business. Zippia) 60% of TikTok’s audience comprises Gen Z users. Hosting Tribunal) Food blogs lead in popularity, with 42.8%