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3 strategies to navigate change as digital privacy evolves

Martech

Specifically, two connected areas in the marketing world have seen rapid evolution over the last few years: privacy and technology. The evolving landscape: Privacy regulations and technological advancements Privacy has become a growing concern in the global marketing landscape. In the U.S.,

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Let’s talk about tariffs: How marketers can brace for the looming future

illumin

Media professionals should be prepared for more conservative spending, shorter campaign durations, and stricter approval processes, particularly in global markets and export-sensitive industries. Looking more into changing consumer trends can give you key insights and intel on how to adjust your marketing strategy.

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Why public relations is thriving in today’s global marketing mix

Martech

PR: Cultural diplomacy for your business Today’s global business environment requires a deep understanding of cultural differences and regional sensitivities, which is where PR shines. Unlike digital marketing strategies that can be somewhat standardized, PR campaigns need to be customized to connect with various audiences worldwide.

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Marketing 101: The Ultimate Guide for Beginners

Hubspot Marketing

Here, I'll walk you through some beginner-friendly marketing channels and how to build your first marketing strategy. But when you consider 95% of search traffic goes to the first page of search results, it becomes a critical strategy for driving traffic and generating leads. Start with your goals. Do they shop online?

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