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Guide to what you missed at the fall 2022 MarTech Conference

Martech

All strategy – if it’s worth anything – is data-based, and technologies ingest and create data at a growing scale and speed. Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. Marketing operations. But ethically managing data goes beyond that.

Transform 122
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Guide to what you missed at the fall 2021 MarTech Conference

Martech

All strategy – if it’s worth anything – is data-based, and technologies ingest and create data at a growing scale and speed. Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. Marketing operations. But ethically managing data goes beyond that.

Transform 109
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How Ecommerce Transformed Marketing 

Digital Marketer

As digital e-commerce marketing has grown, traditional marketing methods have fallen out of favor. New Marketing Channels. The decline in traditional methods was driven mainly by the growth of new online channels. 10 Advantages of Ecommerce in Marketing. Omnichannel marketing. Availability of data.

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5 Insights and Innovations from the 2024 State of Marketing Report

Rock Content

We surveyed a massive pool of over 1,460 B2B and B2C marketers globally to uncover the hottest marketing trends for 2024. We’ll explore how AI is reshaping the industry, and equip you with the knowledge to win over audiences in this new marketing era. But the upsides far outweigh the downs.

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The Future of AI Marketing: What You Need to Know

Exposure Ninja

This info can be used to create more tailored and personal marketing campaigns that are more likely to resonate with customers and improve overall marketing strategies. AI can also optimise your website and ad targeting, ensuring your marketing efforts reach the right people at the right time.