Adobe Experience Cloud Blog
SEPTEMBER 28, 2017
Assuming the foundation is sound, the second critical element is how teams approach project management and execution. Endurance is crucial to ABM success, and marketers constantly need to reassess whether they’re targeting the right people and ensuring their needs are met. How have you incorporated ABM into your marketing strategy?
Adobe Experience Cloud Blog
JUNE 12, 2017
However, marketers often work with other teams across the organization like developers, product management, and even the accounting folks. And in that work, there’s a lot of time and energy spent passing information back and forth between those teams, who are, you guessed it, using project management tools.
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Adobe Experience Cloud Blog
MARCH 22, 2019
Meanwhile, a CHRO in a legacy industry—where decades-long employees are nearing retirement—would gravitate more toward content on workforce management and succession planning. A CHRO in the rapidly growing high-tech industry, for example, would likely be interested in information around talent recruitment.
Adobe Experience Cloud Blog
OCTOBER 22, 2013
With a 360-view of how customers are using our marketing automation software , we gain insight into each one’s progression with their success plan. Keeping track of these indicators helps customer success managers effectively predict whether or not a customer will remain loyal when it’s time to renew.
Adobe Experience Cloud Blog
DECEMBER 10, 2019
Third, consider the power of succession planning as it relates to your key roles and critical processes. Have a plan and make sure the plan has been socialized with the appropriate teammates in case of an emergency. Mature evidence-based decision making. Sally is heading into a budgeting meeting.
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