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Influencer marketing trends across industries

Sprout Social

We’ll explore five influencer marketing trends shaping the social media landscape in 2024. We’ll also share trends in influencer marketing by industry to help you benchmark your brand. Instead, they value personal recommendations and trending products from influencers that entertain or interest them.

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Podcast Marketing Statistics for Businesses

Spiralytics

Of course, every emerging technology is a new growth opportunity for marketers, regardless of the format or accessibility, but the channel that reigns supreme in the age of convenience has to be podcasts. Here are a few podcast statistics that cover the specifics of this marketing format.

Gen Z 133
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12 Content Marketing Trends to Keep an Eye in 2021

Rock Content

This is why 70% of marketing professionals already work with a strategy focused on content production, a key for the next year. What Content Marketing trends in 2021 will follow the changes the previous year brought us? Reading this Content Marketing guide is an excellent way to start. Visual Search. Contact us !

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How to Future Proof With Sustainable Business Practices

Duct Tape Marketing

She warns against superficial commitments driven solely by market trends, underscoring the need for sincere and strategic initiatives that align with a company’s core values and operational capabilities. And I want to put a pin on that idea of that he went to this operation and he had this transformational experience.

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Employee Generated Content: The Big Daddy of All Content Creation Techniques

Marketing Insider Group

It’s employee-generated content (EGC) – the secret sauce that can transform your content marketing strategy beyond your wildest dreams. Skeptical Gen Z and millennial consumers have lost trust in official messages. As the campaign took flight between 2015 and 2017, the company’s market share grew steadily. Have a seat.

Gen Z 112
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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2022. While technologies such as AI and data-driven marketing continue to grow, the overarching focus will be on people, not technology.

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7 Marketing Questions Teams are Asking in 2024 (+Data & Insights)

Hubspot Marketing

Best for: Marketers looking to not only keep up with ever-changing demands and improve the customer experience. It’s also great for marketing teams looking to stay on the cutting edge of innovation. Over one in five Gen Zers and almost 25% of Millennials have contacted a brand on social media. How do users perceive your company?