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Aligning martech with your business strategy: Your blueprint for success

Martech

By developing a clear alignment roadmap, the company identified the need for a unified customer data platform (CDP) that integrated data across all touchpoints, enabling personalized marketing at scale. This change facilitated improved lead scoring and nurturing campaigns, resulting in a 30% increase in lead conversion rates.

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Introducing Growmatik’s new pricing with a 50% Discount this Black Friday!

GrowMatik

This is your chance to upgrade, elevate, and transform your business at half the cost. As Growmatik continues to evolve into a robust omnichannel marketing automation platform, we’ve had to adapt our pricing model. This promo is not applicable to subscriptions that have already applied for a discount coupon.

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What is Lead Enrichment and How Can AI Help?

Customers.ai

Lead enrichment helps you refine and enhance the data you have on your leads, allowing you to personalize your outreach with precision, and build those personal connections. From CRM systems to marketing automation platforms, lead enrichment is circular. Get 500 contacts for free !

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Moneyball your marketing ops team

Martech

Manages the marketing tech stack and ensures that all systems are integrated, as well as trains team members on how to best utilize new and existing technologies. This role must have deep expertise in platforms such as CRM, marketing automation, and analytics tools. Marketing Automation Specialist.

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How a smart email strategy helped Apple Rose Beauty thrive during the pandemic

Martech

When started the company, Alexander knew she needed a strong email marketing strategy. She wanted a flexible, scalable email marketing system with built-in automation features. She chose ActiveCampaign, a marketing automation platform that includes email marketing and CRM capabilities.

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The new blueprint for customer experience: Always on, always listening

Martech

Trigger (next-best-action) Marketing automation and journey optimizer platforms use predictions to automate personalized marketing actions. This proactive engagement model elevates the customer experience and fosters loyalty and long-term value crucial for modern market advantage.

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AI Marketing Assistants: How Virtual Assistants Are Changing The Game

Rock Content

From automating routine tasks to delivering personalized marketing experiences, virtual assistants are helping companies achieve their marketing goals. In 2021, the global Virtual Digital Assistant (VDA) market was valued at $13.36 The market is estimated to be worth $75.39 during 2022-2030.