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AUGUST 3, 2021

As we move closer to the busy period leading up to Christmas, there are key dates in the retail calendar for you to consider targeting. The e-commerce world is competitive, so having the ability to be a step ahead can make a real difference. 6 ways to create your best ever e-commerce display advertising campaign: Automated production.

Advertising 98

Advertising Advertisers Retail Management 98

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JUNE 3, 2020

Fintech moves fast and for CMC Markets being timely with its messaging is crucial. Like all digital marketing teams, we also aim to make sure we get an efficient balance between the time spent on strategy and execution. Additionally, being a global organisation we tend to do most things at scale anyways.

Management 84

Management Advertising Advertisers Marketing 84

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APRIL 27, 2020

Programmatic TV is growing fast. This is especially true as the world enters challenging and testing times. Today getting the right message in front of the right people – at speed – has taken on even greater importance. This includes: Look after your data strategy – or face the consequences… Contextual advertising is back.

Advertising 52

Advertising Advertisers Gen Z Place 52

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JANUARY 24, 2019

In fact, cost-saving was ranked as the principal reason for many of respondents to move in-house. ’ And for Mark Evans, Marketing Director at Direct Line, his ‘internal team can move ultra-fast at virtually zero cost as opportunities arise.’ In-house marketing is no longer a wild frontier. ’ [link].

CMO 63

CMO Marketing Marketers Digital Marketing 63

Bannerflow

NOVEMBER 22, 2018

You’ve been making banners all wrong. The networks and publishers you use will always require you to follow their exact requirements – do this and you will make sure that approval for your campaigns is quick and without hassle. Display advertising best practices do not stand still, they change and evolve constantly. Why you ask?

Advertising 64

Advertising Advertisers Marketing Mix Digital Marketing 64

Bannerflow

JUNE 3, 2020

Fintech moves fast and for CMC Markets being timely with its messaging is crucial. Like all digital marketing teams, we also aim to make sure we get an efficient balance between the time spent on strategy and execution. Additionally, being a global organisation we tend to do most things at scale anyways.

Management 52

Management Advertising Advertisers Marketing 52

Bannerflow

DECEMBER 4, 2018

In the move away from media-buying agencies, and the adoption of media buying as an in-house competency, agile marketing is now possible. Indeed, when buying media programmatically , conversion rates and prices constantly change , so it makes sense to adjust spending – agilely – on an ongoing basis. And why is this?

Advertising 53

Advertising Advertisers Transform Marketing 53

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APRIL 27, 2020

Programmatic TV is growing fast. This is especially true as the world enters challenging and testing times. Today getting the right message in front of the right people – at speed – has taken on even greater importance. This includes: Look after your data strategy – or face the consequences… Contextual advertising is back.

Advertising 40

Advertising Advertisers Gen Z Place 40

Bannerflow

JUNE 3, 2020

Fintech moves fast and for CMC Markets being timely with its messaging is crucial. Like all digital marketing teams, we also aim to make sure we get an efficient balance between the time spent on strategy and execution. Additionally, being a global organisation we tend to do most things at scale anyways.

Management 40

Management Advertising Advertisers Marketing 40

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FEBRUARY 4, 2021

’ Another study, highlighted in IoT Now , discovered that COVID-19 has moved digital transformation forwards by 5.3 ’ Another study, highlighted in IoT Now , discovered that COVID-19 has moved digital transformation forwards by 5.3 However, not everyone makes the same journey.

Transform 98

Transform Advertising Advertisers Management 98

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FEBRUARY 10, 2021

In fact, IoT Now suggests that the pandemic has fast forwarded this by 5.3 Everything is moving into the digital sphere. years in the last 12 months alone. This can be hard to achieve in practice if you don’t have a strategy for digital transformation within a workable framework for your particular business. Framework examples.

Transform 80

Transform Customer loyalty Advertising Advertisers 80

Bannerflow

SEPTEMBER 27, 2018

Plus, we will touch on media buying for mobile and the role a creative management platform , or CMP, is playing in the evolution of mobile campaign production. Plus, we will touch on media buying for mobile and the role a creative management platform , or CMP, is playing in the evolution of mobile campaign production. in 2018 to $384.9

Advertising 67

Advertising Advertisers User-Generated Management 67

Bannerflow

DECEMBER 10, 2018

Putting the ads in front of the right viewer is one thing but they discovered there was something else missing: its ads no longer spoke to viewers. Applying data to make fast decisions about what was important to customers and match that with the best creative. To do this effectively and reduce production times they use a CMP.

Advertising 60

Advertising Advertisers Price Branding 60

Bannerflow

JANUARY 8, 2019

Meanwhile, increased mobile sales in 2018 further signal how our space is not only growing but also evolving. As a result, merchants can’t afford to rest on their laurels and expect the same sort of growth in 2019. There is no better time to assess today’s top e-commerce trends and how merchants can adapt ASAP. Emphasis on voice search and SEO.

Shoppers 61

Shoppers SEO User-Generated Shipping 61

Bannerflow

SEPTEMBER 3, 2018

From e-commerce, to travel and entertainment, making sure your brand’s ad campaigns are ready is a priority. When seemingly every other week between November and December is make or break. When everyone is focuses on one thing: selling, selling as much stuff as they can possibly sell. Yes, it’s that time of the year again!

Advertising 66

Advertising Advertisers Retail Shoppers 66