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How to leverage neuromarketing for SEO

Search Engine Land

This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO. What is neuromarketing? How does neuromarketing drive consumer behavior? What challenges does neuromarketing solve in consumer decision-making?

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Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Neil Patel

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. How Psychology Impacts Sales Through Neuromarketing. When they were given a choice between two packs that were priced the same (63 cents each), only 46 percent chose to spend their money. Don’t worry.

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This day in search marketing history: February 25

Search Engine Land

Google Images to replace dimensions overlay on image thumbnails 2020: Google would instead show product, recipe, video, and soon, licensable labels in place of that dimensions information. 2010: Google confirmed that they placed these ads and that they were always looking for ways to promote their products.

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Brand positioning guide: how to consolidate your company’s strength in the market?

Rock Content

According to Kotler, the defender and promoter of concepts such as the 4 Ps of Marketing, brand positioning consists of designing the commercial offer in order to occupy a precious place in the consumers’ minds. Selling for value, not price , is the best way to guarantee good results and sustainable growth for your brand.

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Transcript of How Reducing Friction Increases Revenue

Duct Tape Marketing

Then they worked a deal with the state where they would be charging sales tax, which meant that all of my Amazon purchases immediately had an 8% price increase. And it wasn’t until Uber came along and showed us how every element of that process was full of friction from getting the cab in the first place to getting out of it and paying.