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Product Life Cycle: What it is & What Are The Stages Involved?

OnPassive Marketing

Management and marketing professionals use this concept to determine when appropriate to increase advertising, lower prices, expand into new markets, or redesign packaging. Understanding the product life cycle is critical to successfully managing and growing your company.

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8 Steps to Launching an Online Learning Academy Your Customers Will Love

Hubspot Marketing

Launched in 2012 as a way to help its customers learn and apply new marketing skills to grow their business, The HubSpot Academy has evolved into the go-to destination for hundreds of thousands of people looking to improve their skills related to inbound marketing, sales, and customer service/support.

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How to Become a Fractional CMO

Duct Tape Marketing

Their job involves aligning business objectives with current marketing strategies while also staying abreast with changes in the digital marketing landscape. The key to successfully managing this type of schedule? As they are not tied down by set hours like full-timers, they can adapt quickly as needs change.

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8 Ways to Get Executive Buy-In for Larger Email Marketing Budgets, Besides ROI

Litmus

Promote “sexier” adjacent activities Email is old enough to face perennial discussions about its demise (see: the Mailchimp and London Design Museum’s tongue-in-cheek exhibit Email is Dead ) and that means that there are plenty of shiny new marketing channels to compete against.

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Interns Don’t Manage 24% of the Marketing Budget

Hootsuite

In fact, 65% of companies have boosted their investments in digital media and search marketing, and social media spending is projected to skyrocket to a whopping 24.5% of the marketing budget by 2026. But bigger budgets come with bigger responsibilities. Request a Demo.