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Transforming Marketing With Artificial Intelligence

Duct Tape Marketing

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. John Jantsch (09:13): Hey, eCommerce brands did you know, there's an automated marketing platform.

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How Luxury Brands Market and What You Can Learn

Hubspot Marketing

Okay, okay…unless it’s a suitable luxury brand marketing strategy like a catchy video. In that case, I transform from someone who ignores ads to someone who needs that head-turning perfume as soon as possible. Image Source And no, it’s not just a random design choice — it’s a wise move in their brand strategy. Not at all.

Branding 129
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Google Search at 25: SEO experts share memorable moments

Search Engine Land

Penguin update When we talk about Google shaking things up in the SEO world, the Penguin update of April 2012 is one for the books. “The April 2012 Penguin v1 Update… it made such profound and lasting changes in the industry,” he said. “I He fondly remembers this transformative update.

SEO 127
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How Interactive Content is Changing the Digital PR Industry

Duct Tape Marketing

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. Mobile video plays exceeded 44% by mid-2015, which was an 844% rise since 2012. How the digital PR industry benefits from interactive content? How the digital PR industry benefits from interactive content?

PR 41
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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

This includes: Posters Billboards Magazine or newspaper adverts Brochures Catalogues Tote bags and other “swag” Branded company vehicles Company stationery Let’s start by taking a look at a billboard campaign. Now there’s Red Bull branding on the cars, the uniforms and, of course, the players drink Red Bull during interviews.

PR 52
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What is Newsjacking and how to generate content through the buzz

Rock Content

One of the ways to do it is to apply the concept of Newsjacking, a method that aims to take advantage of a subject or hot topic, to promote your brand. With the digital transformation, information becomes faster, but it is also quickly replaced by new content. In this post, we will cover: How important is it to promote your brand?

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31 Influencers to Follow in 2017

Adobe Experience Cloud Blog

hsNgcPdJnV #brand #storytelling pic.twitter.com/RyEzarE2jd. Lee Odden is the CEO at TopRank Marketing while also finding time to be an author, speaker, consultant on B2B content and influencer marketing, social media, PR, and SEO. Twitter will tell brands more about people who see their tweets https://t.co/p2U1GXxZip sBYbNu7kSi.