2015 B2C Event Marketing 
Hubspot Marketing
JANUARY 25, 2021
These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. Types of Event Marketing.
Adobe Experience Cloud Blog
DECEMBER 19, 2017
If there is one thing to make absolutely sure of in 2018, whether you are a B2B marketer, B2C marketer, or somewhere in between, it is proving the intrinsic value of your company and its employees. Customer expectations have evolved in 2017, just as they did in 2016, and in 2015 before that. Content & Channels.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Adobe Experience Cloud Blog
MARCH 9, 2015
However, most companies let their event programs live on an island, far away from the realm of their company initiatives. This year Marketo is putting together the Marketing Nation Engagement Lounge at the 2015 SXSW Interactive Festival. Event Marketing b2b B2C'
Marketing Insider Group
JULY 1, 2020
Under the leadership of CMO Karen Walker, Cisco brought on 200 content marketers back in 2015 and they haven’t looked back. In the B2C sector, content marketing is just as important. But today, almost all marketers use content marketing – 91 percent of B2B marketers and 86 percent of B2C.
Econsultancy
DECEMBER 13, 2021
When it comes to investment, 19% of B2B marketing budgets is now dedicated to advertising efforts, marking it as the category with the biggest share of spend. This is followed by tools and technology (16% share), content (16%), account-based marketing (16%), people (15%) and events and sponsorships (14%). A further 37.5%
Expert insights. Personalized for you.
145 
Let's personalize your content