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Employee Generated Content: The Big Daddy of All Content Creation Techniques

Marketing Insider Group

It’s employee-generated content (EGC) – the secret sauce that can transform your content marketing strategy beyond your wildest dreams. The numbers are in: employee-generated content generates more than goodwill. Skeptical Gen Z and millennial consumers have lost trust in official messages. Have a seat.

Gen Z 110
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Join the Big League: 7 Reasons to Go Digital with Your Advertising

Adobe Experience Cloud Blog

In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. Reimagine long-form content by transforming key data points or statistics into an infographic or a SlideShare presentation. It’s an especially great place to reach Gen Z and Millennial customers.

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Join the Big League: 7 Reasons to Go Digital with Your Advertising

Adobe Experience Cloud Blog

In fact, most companies spent more on digital marketing in 2015 than they did in 2014, and plan to increase spending in 2016. Reimagine long-form content by transforming key data points or statistics into an infographic or a SlideShare presentation. It’s an especially great place to reach Gen Z and Millennial customers.

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The History of Social Media Since 2003

Hubspot Marketing

The history of social media is characterized by constant innovation, technological advancements, and transformation. 2015 - Discord launches as an instant messaging and voice chat platform for gamers. 2015 - Discord launches as an instant messaging and voice chat platform for gamers. 2014 - Musical.ly 2014 - Musical.ly

Gen Z 136
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15 New Social Media Apps & Platforms You Might Not Know About

Hootsuite

In 2016, a new app called TikTok transformed the social media landscape through its short videos and casual, spontaneous aesthetic; it’s now the most-downloaded app in the world. Because TikTok has grown so quickly, many people still associate it with Gen Z dance challenges. Source: Statista.

Gen Z 145
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How to Find Trending TikTok Sounds While They’re Still Popular (+ 11 of the Best From 2023)

Buffer Marketing

According to The New York Times , it’s Gen Z’s search engine of choice. It was released back in 2015, but its TikTok virality saw it surge in popularity in 2023. It’s the perfect way to show off a transformation, like how @carodeery showed off her bridal shower and wedding in one fell swoop.

Gen Z 130
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How to Target Millennials Through Paid Ads

Neil Patel

However, they did grow up in an age where technology was transforming the way we live, so they aren’t new to it. Generation X adapted to digital technology as adults, and Generation Z have never known life without the smartphone or super-fast internet, but millennials have a foot in both worlds. billion.