2016 Analytics Influencer Marketing PR 
Exposure Ninja
MAY 13, 2022
Digital PR, short for “digital public relations”, is an online marketing strategy used by businesses to increase their online presence. Digital PR is, in the words of Google’s Search Advocate John Mueller, probably more critical than technical SEO. Digital PR for SMEs Ready to Dominate Online.
Hubspot Marketing
AUGUST 16, 2018
Commonly abbreviated to PR, public relations defines how a company communicates with people. Your PR strategy should be using all three. Defined as any content that your business controls, owned media is often the go-to strategy for businesses looking to build a PR campaign. That’s no different when it comes to PR.
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Orbit Media Studios
MARCH 23, 2022
It is affected by PR and off-site SEO. Here is a video of Paul Haahr, a Ranking Engineer at Google, explaining the approach (and its challenges) at SMX way back in 2016. We have access to 500+ Google Analytics accounts and the patterns are obvious and consistent. Authority is the general trustworthiness of a website or webpage.
Duct Tape Marketing
MAY 4, 2016
Public Relations Category on Duct Tape Marketing. The PR Masterclass : How to develop a public relations strategy that works! Further Reading: The Ultimate Guide to eCommerce Email Marketing. 5 email marketing best practices for 2016. Further Reading: Youtility: Why Smart Marketing Is about Help Not Hype.
Content Marketing Institute
MAY 11, 2018
Even successful, established brands must start at the ground floor to build a B2B influencer marketing program – the same as an agile, scrappy startup. Amisha Gandhi, VP, influencer marketing, SAP Ariba, says that, just as in one’s personal life, worthwhile relationships take more than numbers-flexing on either side.
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