Adobe Experience Cloud Blog

NOVEMBER 11, 2016

To help you along, we’ve compiled a list of 20 of the top content marketers in both B2B and B2C. The most forward-thinking companies combine social, PR, and content into one team that works hand-in-hand with demand generation, all reporting to the CMO. In fact, it can be hard to distinguish the signal from the noise.

Content Marketing 134

Content Marketing B2C Thought Leadership CMO 134

Hubspot Marketing

AUGUST 21, 2023

Marketing plans can get quite granular to reflect the industry you're in, whether you're selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. If you publish (or intend to publish) on social media, this is the place to talk about it. Execution : This third phase is all about your project launch.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Moz

OCTOBER 23, 2018

I chose to take a look at Entrepreneur.com as a base for this study, so anyone working with B2B or B2C content, whether in-house or agency-side, will probably get the most use out of this (especially because I scraped the names of journalists publishing this content — shh! DM me for it. Feels a little wrong to publish that openly!).

PR 56

PR B2C Fashion SEO 56

Duct Tape Marketing

NOVEMBER 23, 2016

According to the Content Marketing Institute, more than 85% of marketers consider lead generation to be their top priority in 2016 – a telling statistic on the priorities of the modern marketer. Sam Ruchlewicz is the resident data expert and Senior Digital Strategist for Warschawski, a Baltimore-based Advertising, Marketing & PR Agency.

User-Generated 64

User-Generated CRM Whitepaper Thought Leadership 64

Rock Content

MAY 3, 2016

For example, the Content Marketing Institute’s annual survey of B2C content marketers had some trouble with everything from creating engaging content to lack of budget. The goal of content curation isn’t to add more content to the social world, but rather to group, organize, and present the most relevant content in one place.

User-Generated 56

User-Generated PR SEO B2C 56

Content Marketing Institute

NOVEMBER 19, 2017

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases and Viral Marketing to Reach Buyers Directly , 6th Edition, by David Meerman Scott. Each edition of The New Rules of Marketing and PR is noticeably better than its predecessor. Indeed, it’s already taking place.

Content Marketing 108

Content Marketing PR Transform Manufacturing 108

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. 60% of B2C marketers are committed to content marketing. By the year 2021, Ecommerce Global B2C sales are predicted to reach 4.5 Content Marketing Institute ). Jeffbullas ).

Digital Marketing 105

Digital Marketing Marketing Strategy B2C Marketing 105