Building a center of excellence for CDPs in 2024
Martech
FEBRUARY 22, 2024
2017 was a watershed year where I witnessed firsthand a massive influx of new clients to the Lytics CDP during my time there running customer success. Fast forward from 2017 to 2024: GDPR, CCPA and a rapidly growing patchwork of state-determined policies influence data residency, accessibility and proper usage.
Let's personalize your content