Remove 2019 Remove Gen Z Remove Millennials Remove Target Market
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Nostalgia Marketing: Statistics, Benefits, and Examples

Spiralytics

One of the best examples is the millennial meme and slogan, “Only ‘90s kids will understand.” These memes are a hit for a reason because it contains sets of elements that hit the childhood memories of a millennial audience. Nostalgia marketing comes across as authentic. Millennials and Gen Z.

Gen Z 105
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How to edge out your competition with market research

Sprout Social

Sites such as Statista , Marketing Charts , AdWeek and Emarketer are treasure troves of up-to-date data and news for marketers. And of course, there’s the Sprout Insights blog and invaluable resources like the 2019 Sprout Social Index to keep you updated on the latest social trends. How often do you research your target market?

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21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Hubspot Marketing

Adidas' co-branding relationship with Kanye and the resulting cult-like Yeezy following led to a stellar year for the company: in 2019, Adidas' net income climbed 19.5% Both brands knew their target market desired luxury and meticulous craftsmanship. BMW & Louis Vuitton. Co-branding Campaign: The Art of Travel.

Branding 145
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Facebook Ad Strategy for Ecommerce: A Complete Guide

CXL

A 2019 Microsoft survey found similar results, with 89% of respondents saying they want to give feedback to companies. Marketers can get caught up in creating buyer personas that they think represent their best customers, then scratch their heads when they don’t get results. This trend is holding strong.