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Nostalgia Marketing: Statistics, Benefits, and Examples

Spiralytics

One of the best examples is the millennial meme and slogan, “Only ‘90s kids will understand.” These memes are a hit for a reason because it contains sets of elements that hit the childhood memories of a millennial audience. Nostalgia marketing comes across as authentic. Millennials and Gen Z. Millennials spend around $2.5

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How to Target Baby Boomers Through Paid Ads

Neil Patel

percent share as of 2019. In fact, they were the largest generation in history until millennials surpassed them. The baby boomers have had a huge impact on social and economic policy and were the target audience for many marketing and advertising campaigns for decades. Why You Should Target Baby Boomers Through Paid Ads.

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How to Sell Products on TikTok

Neil Patel

Tapping into this diverse market offers a lucrative opportunity for brands. With the right TikTok marketing techniques , you can leverage this social network and open your brand up to an exciting market of Gen Z’ers and millennials. iamfabianbern) November 14, 2019. Why Should You Sell Products on TikTok?

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How to edge out your competition with market research

Sprout Social

Sites such as Statista , Marketing Charts , AdWeek and Emarketer are treasure troves of up-to-date data and news for marketers. And of course, there’s the Sprout Insights blog and invaluable resources like the 2019 Sprout Social Index to keep you updated on the latest social trends. How often do you research your target market?

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Influencer Marketing Guide: How to Work With Social Media Influencers

Hootsuite

Not convinced influencer marketing can lead to real business results? Civic Science found that 14% of 18-to-24-year-olds and 11% of millennials had bought something within the last six months because a blogger or influencer recommended it. marketers plan to use Instagram for their influencer campaigns in 2021. 93% of U.S.

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21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Hubspot Marketing

Adidas' co-branding relationship with Kanye and the resulting cult-like Yeezy following led to a stellar year for the company: in 2019, Adidas' net income climbed 19.5% Both brands knew their target market desired luxury and meticulous craftsmanship. BMW & Louis Vuitton. Co-branding Campaign: The Art of Travel.

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20 LinkedIn Statistics That Matter to Marketers in 2020

Hootsuite

Retirees and students, on the whole, are generally not the target market. . But marketers might be interested to note that nearly half (44%) of Americans aged 25-29 are on LinkedIn, according to Pew Research. . In 2019, LinkedIn launched a Teammates tool to allow users to identify and keep up with their current colleagues.